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Win Investments: a new way for fans to invest in Argentine football stars

For years, Argentine football clubs have faced financial difficulties in developing young talent. Many promising players leave at an early age due to a lack of resources, leaving clubs without long-term financial benefits. Win Investments is looking to change that by allowing fans to invest in clubs through digital contracts, providing financial backing while benefiting from player transfers.

In an exclusive interview with Mundo Albiceleste, Santiago Roncoroni, Commercial Director of Win Investments, explained how this innovative platform is revolutionizing football financing.

Turning Football’s Solidarity Mechanism Into an Investment Opportunity

Win Investments was founded by Valentín Jaremchuk, Gonzalo Busnadiego, Roberta Werthein, Agustina Román and Juan Riquero, a team that identified a major financial gap in Argentine youth football. The idea came from Janenchuk and Busnadiego, both from Comodoro Rivadavia, home to one of Argentina’s most important youth academies in the southern region.

“We saw a huge need in developmental clubs,” Roncoroni explained. “Clubs train players from a young age but often lack financial support, which is why so many players leave early.”

The platform is built on FIFA’s Solidarity Mechanism, a regulation introduced in 2001 that rewards clubs for developing players. When a player who has been trained at a club between the ages of 12 and 23 is transferred, their former clubs receive a percentage of the transfer fee (ranging from 0.25% to 5%).

“At Win Investments, we digitalize this real-world right,” Roncoroni said. “This allows clubs to access funds by selling digital tokens that represent future transfer percentages.”

AFA Partnership: Bringing Clubs a Risk-Free Financial Tool

A major step forward for Win Investments came with its official agreement with the Argentine Football Association (AFA). This deal allows all Argentine clubs to use the platform to secure funding at no cost or risk.

“We reached an agreement with AFA to institutionalize our tool,” Roncoroni confirmed. “It means clubs across Argentina can now use this financing method, bringing in funds from all over the world without having to invest anything themselves.”

AFA was immediately interested in the initiative, seeing it as a new source of revenue for clubs. “It’s like opening a new financial door that wasn’t available before,” Roncoroni added. “Every token purchase goes directly to clubs, helping them invest in infrastructure, training, and keeping their young talents for longer.”

Which Players Can You Invest In?

Win Investments works with 16 clubs across 8 Latin American countries, giving investors a chance to support rising stars who could be the next big names in football.

While you can invest in top players like Alexis Mac Allister, Emiliano Martínez, and Nicolás González, fans also have the opportunity to invest in young talents including (among others):

  • Nehuén Pérez
  • Juan Nardoni
  • Facundo Farías
  • Tomás Avilés
  • Tomás Conechny
  • Fausto Vera

How to Invest in Argentine Players From Anywhere in the World

Fans can invest through the Win Investments website. Signing up is simple, and users just need to complete a quick verification process.

However, investors in the United States cannot join yet due to legal restrictions. Roncoroni confirmed that the company is working on this issue, but there is no official date for when U.S. fans will be able to invest.

“We are working on the legal side to allow U.S. citizens to participate,” he explained. “It’s something we plan to do, but we can’t say exactly when it will be ready.”

Why Argentina Is a Hotspot for Football Investments

Argentina is the second-largest exporter of football talent in the world, behind only Brazil. This makes it an attractive market for football investments, as many Argentine players move to top European clubs for big transfer fees.

“We’ve had investors from all over the world, even from Asia,” Roncoroni said. “Argentine players have a global reputation, and people love the idea of owning a small share of their future transfer.”

According to Roncoroni, Brazil ranks No. 1 in football exports, Argentina is No. 2, and Colombia is No. 5. This highlights Argentina’s consistent production of high-quality football talent.

“For the first time, people outside the football industry can participate in transfers,” Roncoroni added. “It’s a unique opportunity to be part of the business side of the sport.”

Football Investments Made Simple

Win Investments is changing the way clubs and fans interact with football finance. By giving supporters the opportunity to directly contribute to a club’s success, the platform is making football investment more democratic and accessible.

“As a company, our ultimate goal is to make a small but meaningful contribution to football history,” Roncoroni concluded.

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